Of course, the opening party for the Armani hotel in Milan was a purely A-list affair. How could it be otherwise? Held on November 10th, in the world’s second-ever Armani hotel (the first being in Dubai), the arrival of stars and socialists caused a traffic jam in Milan’s chic via Manzoni. Guests included Jessica Alba, Maggie Gyllenhaal and Peter Sarsgaard, Lauren Remington Platt, Isabelle Huppert and Olivia Palermo. Wish you could have been there? Check out our video of the evening’s festivities – from stars’ arrival to the mingling, chatting and clinking of flutes and glasses. Need we mention that the guests are all fabulously dressed?
The party, like everything bearing the Armani name, had an atmosphere of polish and luxury, but also a relaxed sense of comfort. It was an evening for acquaintances to get closer, for friends and fans of the brand to come together and celebrate a hotel that is already setting new standards for service, personal attention and luxury.


